Luxury car rentals Los Angeles winter season means more than just getting from point A to point B. As the new year begins, Los Angeles fills up with art fairs, award-season experiences, and cultural celebrations. This includes World Cup 26™, making LA an international destination.

Wherever you’re headed this winter, B&W Rent A Car ensures your arrival is as exceptional as the event itself.

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January: Art, Flavor & Premier Experiences

1. LA Art Show – Los Angeles Convention Center (Jan 15–19)

The LA Art Show is one of the most influential contemporary art fairs in the country, bringing together global galleries, collectors, and groundbreaking installations. It’s a polished, international event that anchors Los Angeles’ cultural calendar each winter.

Car pairing: BMW 740i – a modern executive sedan offering impeccable comfort, quietness, and presence for VIP previews and gallery events.

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2. dineLA Restaurant Week – Citywide (Jan 23–31)

Los Angeles’ celebrated food scene comes alive as Michelin-starred restaurants, luxury hotel dining rooms, and cutting-edge culinary teams offer special menus across the city. It’s the ideal moment to explore LA’s finest kitchens with elegance and ease.

Car pairing: Audi Etron – sleek, modern, and perfect for luxury arrivals in Beverly Hills, West Hollywood, and Malibu.

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February: Film, Culture & Refined Celebration

1. Academy Museum Oscar® Experience – Academy Museum (Early Feb)

As awards season unfolds, the Academy Museum hosts curated screenings, exhibits, and industry-focused experiences tied to the Oscars®. It’s an exclusive prelude to Hollywood’s biggest night and a premium destination for film lovers and insiders.

Car pairing: Lexus GX550 – commanding road presence with lavish comfort for Miracle Mile arrivals.

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2. Chinese New Year Celebration – Huntington Library, San Marino (Mid Feb)

Set among gardens and classical architecture, the Huntington’s Chinese New Year celebration offers lion dances, traditional music, and refined culinary presentations. It’s an elegant and peaceful way to welcome the new year.

Car pairing: Mercedes-Benz EQS – a fully electric luxury sedan that delivers a serene ride worthy of the Huntington’s iconic grounds.

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Looking Ahead: World Cup 26™ Prepares to Transform Los Angeles

Momentum continues to build as Los Angeles prepares to host eight FIFA World Cup 26™ matches, including the U.S. Men’s National Team opener on June 12, 2026 at SoFi Stadium. Early travel, sponsorship scouting, and VIP planning are already underway, signaling heightened demand for premium transportation.

Pro Tip: For the tournament window, book early – SUVs, premium sedans, and EVs will be in high demand for seamless travel between LAX, Beverly Hills, Santa Monica, Pasadena, and Inglewood.

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Drive Into 2026 With Luxury & Confidence

From art fairs to cinematic experiences and cultural celebrations, Los Angeles offers the finest ways to begin the year. Whether you’re exploring the city or preparing for the world’s biggest sporting event, B&W Rent A Car provides a curated fleet of luxury sedans, SUVs, EVs, exotics, and chauffeur-ready vehicles throughout the LA region.

Your journey begins the moment you choose the keys.